Fact-Check: Linguistic and Cultural Barriers in BPO Contact Centers

In the first part of our BPO Brass Tacks series, we listed the signs that make you think about outsourcing your customer service tasks. However, many people are still reluctant to outsource their workflow. Part of the reason for this is that there are still some misconceptions about outsourcing or outdated preconceptions often that are not based on personal experience but rather on fictionalized, cinematic representations. However just as it is impossible to have a conversation while skydiving, the frequently asked question - "To outsource or not to outsource?" - cannot be answered by means of vague but usually simplistic statements. In the next few chapters of our series on the day-to-day running of customer services, we will take a hard look at the big picture. We'll start with the most common objection to outsourcing.

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